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German biotech Infinite Roots collaborates with leading food manufacturer Pulmuone in South Korea

March 4, 2024

Infinite Roots, a pioneer in the development of mycelium-based nutrition, and Pulmuone, a leading renowned South Korean food manufacturer, are joining forces for a sustainable revolution in food production. The shared goal is to develop innovative protein products for the South Korean market, tailored to the local consumers’ preferences.

Infinite Roots develops innovative products to replace meat that are based on mycelium of edible mushrooms. This mycelium is the vegetative part of a fungus – essentially a vast root-like network. It is one of the most intelligent natural resources on Earth; a healthy, abundant, nutrient-dense material whose vast potential is only now being realized. It contains valuable nutrients, such as complete protein with all essential amino acids, prebiotic fibers, vitamins, and minerals. Infinite Roots has developed a patented technology to utilize mycelium from edible mushrooms in a novel way for food production.

The newly initiated collaboration combines Infinite Roots' advanced technology in alternative protein production with Pulmuone's comprehensive product development expertise and their in-depth consumer knowledge by offering products across many different categories. Together, the two companies will evaluate the market potential and customer acceptance through extensive consumer research, and retail tests in selected channels in South Korea.

"Working with Pulmuone is a true honor for us," commented Dr Mazen Rizk, CEO & Founder of Infinite Roots. "We are very happy to join forces with a partner with such market power and an equally visionary mindset. This partnership is a significant step in our mission to offer sustainable and tasty nutrition options – in this case, focusing on the culinary traditions and taste preferences in South Korea. Pulmuone's outstanding expertise in the food industry and our innovative approach in product development complement each other perfectly to set new standards in alternative nutrition. We believe everyone should have access to sustainable, nutritious foods that thrive within our planetary boundaries. Therefore, we aim to create a healthy, sustainable, and fair food system."

"We are excited to collaborate with Infinite Roots and together develop products that are not only environmentally friendly but also meet the high expectations of our customers," added Kim Jin Hong, CEO, Pulmuone Foods. "Infinite Roots impressed us with their clear vision and the professionalism with which they put it into practice. This partnership is proof of our commitment to revolutionizing the food industry and shaping a more sustainable future."

The companies plan to expand their collaboration further following a successful test phase. This partnership is a promising step towards a more sustainable and innovative food industry.

If you have any questions or would like to get in touch with us, please email info@futureofproteinproduction.com

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